TIKTOK SHOP X ROUTE

POWERING AN AUTOMATED POST PURCHASE SHOPPING EXPERIENCE FOR THE WORLDS LARGEST SOCIAL COMMERCE PLATFORM

SUPPORTING OVER 200k+ MERCHANTS

THE PARTNERSHIP

Tailwind identified and brokered a strategic partnership between TikTok Shop and Route, bringing Route’s package protection and post-purchase services to TikTok Shop and its merchants. Tailwind led the partnership from initial introduction through deal development, creating a new way for TikTok Shop merchants to protect orders, simplify returns and deliver a better customer experience.

DELIVERING VALUE TO A $65B COMMERCE BUSINESS

POWERING THE LARGEST SOCIAL COMMERCE PLATFORM

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